Categories: Expert Blogs

Are Your Business Flowers Ready to Bloom?

By Melanie Rembrandt of Rembrandt Communications, www.rembrandtwrites.com

It’s spring, and that means it’s time to start fresh projects and get things done!

If you have a big “To Do” list for your business, including PR and marketing projects, it’s time to reach out to new customers and review your goals.

After all, the weather is getting warmer. Do you really want to be stuck behind your desk when you could be enjoying a nice, weekend outside in the near future?

To help you get things going here are three questions to ask yourself:

1. What can you do now to avoid excessive work in the months ahead?

Take a look at your schedule and annual plan. What deadlines do you have now and what’s coming up in the future?

Review your calendar and set small goals for each day. This way, you can help avoid distractions and finish priority tasks.

2. Do you need to hire an intern, employee or virtual assistant to help you finish key projects?

Although spending the time and/or money to hire someone to help you may be out of the question due to budget concerns. But give it a second thought. Can you afford NOT to hire someone?

It’s possible to significantly increase your income and accomplish more by focusing on your key strengths and hiring someone to help you with administrative duties or other tasks. Take some time to review your options. You may just find a helpful intern willing to work for college course-credits, a freelancer on www.elance.com or a part-time employee who wants to work on a per-project basis.

3. What kind of media opportunities can you pursue now?

Now is the time to start pitching your “Back-to-School” and holiday stories to print publications. After all, many media-venues start on stories four to six months in advance of the publication dates. Check the online editorial-calendars for your targeted, media venues today so you don’t miss out on any opportunities.

Spring into Action!

I’m sure you can think of many other ways to get organized and prepare now for the lazy days of summer that are not too far away. But this offers a helpful reminder to prepare in advance and work hard now so you can enjoy yourself a little more in the warmer days ahead!

What are you going to do today to grow your business?

For additional help with your content strategy and public relations, please write to me here or visit www.rembrandtwrites.com.

 

Melanie Rembrandt

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Melanie Rembrandt

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