Categories: Expert Blogs

How We Communicate and “Listen” in Online Conversations

Interesting reading for the weekend: Tom concludes that companies that promote social media tools for fastest and constant communication don’t always listen in a Harvard Business Review article today.

I concluded that I’d rather not be reminded through social media that Starbucks doesn’t really care much about me and my preferences as a customer. What social media sometimes does is make us aware that we can communicate with just about anyone – but it doesn’t mean that the other party will actually listen or respond.

I, for one, would rather work with a company that truly cares through a single communications channel – even snail mail – than one that shows its lack of caring through all the latest Web 2.0 tools.

By Lara Bersano

Cheryl

Share
Published by
Cheryl

Recent Posts

Hello! Holiday Sales Are Here. Are You Ready?

If not, no worries. Here’s how to boost sales and awareness fast… with zero budget.…

3 weeks ago

Pink Program

1 month ago

Influential Leadership

Up Your Influence. Here’s How. As careers progress, a leader’s ability to influence stakeholders becomes…

1 month ago

Turn PR Fear Into Business Success!

You may not be frightened by all of the spooky Halloween decorations, haunted houses and…

2 months ago

REGISTER HERE FOR THE UPCOMING PINK EVENT

CLICK TO REGISTER HERE for PINK’s 20th Anniversary Women’s Empowerment Event on October 22nd, 2024.

2 months ago