How to Create a Podcast Editorial Calendar

It’s time to get organized and see better results!

Do you plan the content for your website and marketing with topics, SEO, deadline dates and more via an editorial calendar? Well, if you have a podcast, it’s important to organize when and what you are going to talk about in the future with a podcast editorial calendar, too. This helps provide unique messaging that accompanies your overall, sales goals and offers valuable information to your target market.

Here are 3 Tips to Prepare for Your Next Podcast:

1. Ask yourself some questions.

  • What does your audience care about right now?
  • How can you provide solutions to their problems in a unique and interesting way?
  • How much information can you cover in the amount of time that you have?
  • What interesting events, holidays, activities, etc. are coming up that relate to your podcast?

These are some basic questions to help you start your plan.

2. Get organized.

Take your answers and decide what you are going to talk about and when. Then, make a schedule of topics and dates. Also, add any notes you need to remember. You can create it with a simple Excel spreadsheet, Word document, Google Doc, or any kind of system that’s simple for you to use.

This will help you prepare for your next recording and know what’s coming up in the future. Then, you can research current trends, potential guests, news, and more relative to your various topics in advance… and you won’t be scrambling to get organized at the last minute.

3. Keep your editorial calendar live.

Once you have your editorial calendar, know that it is a “living” document that you will update and change on a regular basis. This way, you can keep your topics fresh and relative to current activities and make necessary edits when news and trends change.

Keep Your Podcast Editorial Calendar Simple!

If you want to get the best results for your podcasts, organize your topics, guests, dates, and more in advance. Think about the messages you want to convey in advance and what this will mean to your overall business goals. This way, you’ll save time and money and give your targeted audience members valuable information they can use. 

Need help getting the most out of your content possible? Visit for more tips and free information.

Author Melanie Rembrandt is an award-winning writer, sought-after speaker and content strategy expert who helps overwhelmed entrepreneurs have more time to thrive! If you want to boost sales, awareness and credibility fast with a unique combination of targeted, SEO copywriting and public relations, get more information at Rembrandt Communications,


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