Spring is finally here, and that means you will probably want to spend more time doing fun things outside.
But if you are a small business owner, it can be difficult to get away from the office in order to enjoy yourself.
With this in mind, here are three ways to market your business while having more time to enjoy the things you want to do!
1. Get organized.
Set aside a few hours to review your business activities. Are you working on payroll, taxes and other, administrative tasks that you could easily give to someone else?
Write down all of the things that you need to personally handle and make a separate list of items you can outsource.
2. Find help.
Yes, it may take some extra time at first, but there are plenty of ways to outsource the “administrative” activities you don’t need to be doing – without spending a fortune.
Look for a college intern who can assist you for course credit. Check Craigslist and local newspaper sites for assistance.
There are also many resources online for inexpensive virtual assistants.
Conduct some research, and you’ll find people who can help you.
3. Set processes.
Once you find assistants to help you, create systems for activities, deadlines and reporting.
Let your team members know what you expect of them… and the data that you need to receive at the end of each month.
This way, you can monitor what’s going on and relax knowing that things are being taken care of the right way.
Take Some Time Off.
As an entrepreneur, it’s essential to work hard to be successful. But that doesn’t mean becoming a workaholic and actually missing out on “life” just to build a business.
Instead, organize activities, find people to help with appropriate areas and monitor the results on a regular basis.
This way, you will still have control of your business AND be able to focus on your core, business responsibilities.
More important, you’ll actually have time to have some fun in the sun!
What are you going to do today to prepare for a much-needed break?
By Melanie Rembrandt
Melanie is the CEO of Rembrandt Communications®, a company that helps B2B companies boost sales, awareness and credibility fast with SEO content strategy and public relations. For your free tips and information, visit www.rembrandtwrites.com.
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