Want to start 2014 with some great content for your customers?
It’s the start of a New Year, and that means potential customers are looking for new content and information to help them reach new goals.
What kind of content are you providing?
By offering valuable information your target, audience members can actually use, you’ll earn credibility and word-of-mouth.
3 Quick Tips to Boost Sales with Content
1. Remember your customers.
Stop thinking about SEO keywords and being at the top of the search engines. Instead, think about what your customers want before writing anything.
Are there some hot issues in your industry right now you can address?
Can you provide valuable tips?
Think about your customers’ needs. This is the most important factor in writing any content!
2. Make it simple.
Your customers are busy people. Write short sentences and get to the point!
Provide interesting information that is easy to read and understand within a few minutes.
3. Review feedback.
After you post new content, check your responses.
Did a lot of people click on your links?
Did your Website and social media venues get more traffic?
By looking at your data, you can see what your customers find most interesting. Then, you can write more of the same and give them what they want!
It’s time for a new start.
Why not begin 2014 by providing some great content your customers will want to share with others?
You may be surprised at how much your content boosts word-of-mouth and sales… fast!
By Melanie Rembrandt
Melanie is the CEO of Rembrandt Communications®, a company that helps B2B companies boost sales, awareness and credibility fast with SEO content strategy and public relations. For your free tips and information, visit www.rembrandtwrites.com.
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