AMA October 2012 Signature Luncheon: Bottom Line Branding

Date:
Tuesday, October 16, 2012 (All day)

Bottom Line Branding –
John Costello, ChiefGlobal Marketing and Innovation Officer, Dunkin’ Brands

Lessons learned from the front lines on transforming brands and driving profitable sales in todays hyper competitive world. Costello will discuss the insights hes learned at world class companies on building brands and driving profitable sales in todays rapidly changing and hyper competitive world. From this session, you will learn the key elements of building brand differentiation and driving profitable sales, how Dunkin and Baskin keep 60+ year old icons fresh and relevant to consumers today and how everything that touches the consumer defines your brand.

Member: $35
Non-Member: $45
All Walk-ins: $55

Meat and Vegetarian Options Available for lunch.

WHERE: Villa Christina
4000 Summit Boulevard
Atlanta, GA 30319

WHEN: 11:30 AM – 01:00 PM

Register at:
https://s01.123signup.com/servlet/SignUpMember?PG=1529787182300&P=152978…

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