AMA April 2012 Signature Luncheon: What's Love Got to Do With It?
Date:
Tuesday, April 17, 2012 (All day)
Nancy Gibson, Vice President, Shopper Strategies and Solutions, Global Shopper Development, The Coca-Cola Company
Nancy currently leads the development of shopper marketing strategies and applied solutions for The Coca-Cola Company internationally.
Nancy joined the company in 1982 and held a variety of marketing roles in brand management, bottler operations, food service and global marketing. Nancy left Coca-Cola in 1996 to join The HoneyBaked Ham company as CMO. She returned to Coca-Cola in 2005 in a role that allowed her to combine her consumer marketing background with the emerging area of shopper marketing.
Nancy brings a strong strategic focus to the business, and the fundamental belief that shopper marketing is an essential lever for successful marketers. She believes that great results come from ensuring your brands resonate with consumers and shoppers – a process that is challenging but also greatly rewarding. She works with markets around the world to ensure that Coca-Cola is as powerful a marketer with shoppers as they are with consumers.
Member: $35
Non-Member: $45
All Walk-ins: $55
Meat and Vegetarian Options Available for lunch.
WHERE: Villa Christina
4000 Summit Boulevard
Atlanta, GA 30319
WHEN: 11:30 AM – 01:00 PM
Register at:
https://s01.123signup.com/servlet/SignUp?PG=1529787182300&P=152978719114…
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