-
The Number One Secret to Getting Big, Media Coverage
You sit down in your favorite chair ready to bite into your freshly prepared bagel and… Drat! There is a headline featuring your ...
Read more... -
How Much Should You Spend on Press Releases?
A new entrepreneur asked me how much a press release should cost to write and distribute. And the answer is that it can cost anywhere ...
Read more... -
Check Your Quotes Now and Avoid Issues Later
It’s 4:00 a.m., and I’m working on the final chapter of my PR book, which is due out in a few weeks. An associate suggested ...
Read more... -
How’s Your Ride Going on the Media Roller Co...
If you’ve been working the media lately, you’ve probably noticed that the world of public relations is changing. Many ...
Read more... -
Focus Your PR and SEO Efforts for Ultimate Success
I just got off the phone with a potential new client. She wasn’t sure how to build buzz for her organization. And after months of ...
Read more... -
Lose Your Job? Look for the Opportunity.
If you recently lost your job or investments, take heart. When I lost my job five years ago, it was one of the best things that ever ...
Read more... -
Are You Twittering Valuable Tweets?
If you’ve entered the world of Twitter, you know there is a lot of junk out there… people telling you what they ate for ...
Read more... -
Add SEO Power to Your Traditional Press Release
The world of traditional media is changing, and if you want to use the full power of public relations to boost sales, awareness and ...
Read more... -
How to Avoid PR Disappointment
After you send out a press release, pitch a reporter or do an interview, I find it’s always best not to get too excited about a ...
Read more... -
Are You Working Too Hard? Itâs Time for a Break.
Woo Hoo! It’s time for the big, Memorial Day holiday, and summer is here. (Yikes! That means swimsuit season is here too.) If you ...
Read more...
Expert Blogs
-
What You Really Need To Know For SEO Success! January 1st, 2025
-
Getting What You Want at Work December 20th, 2024
-
Goodbye Stress. Hello Holiday Cheer. December 1st, 2024
