Time to Reflect on Your Business Year
What Went Well With Your Business in 2014?
Since the holidays are almost here, it’s time to reflect on the past year. Most of us will be busy with spending time with family and frients, but it’s important to take a few minutes to review your activities from the past year. This way, you can figure out what worked and what didn’t, and plan accordingly for 2015.
With this in mind, here are some questions to ask yourself:
What did you waste time on with little results?
Look at all of the activities you did over the last 12 months. Which ones gave you the best results, and how much time did you spend on each?
If you notice that you spent too much effort on bookkeeping and administrative duties, it’s time to outsource this work to someone else so you can focus on your core responsibilities.
Did you take advantage of SEO content marketing and public relations?
Were you able to get your content and news out to the people who matter? If not, you missed out on an opportunity for customers to find you online and third-party credibility that is only available via PR activities.
Next year, you may want to look at adding SEO content strategy and public relations as key priorities. This effort can lead to a significant edge over the competition.
Where do you need to focus your attention?
Did you spend the last year feeling overwhelmed? If so, it’s time to focus. And that comes down to two, simple questions: what do you want to accomplish and how are you going to reach your goals?
Once you know, write this information down, and keep it close to your desk. This way, you can avoid distractions and remind yourself to focus on what’s really important.
Make December a Time of Reflection.
This month, many of us will celebrate, remember past holidays and create new memories. It’s also important to take a moment to reflect on your business.
What were your successes and failures in 2014, and how can you make 2015 even better?
By reviewing what happened and focusing on key goals, you’ll be more likely to enjoy even greater success in the New Year!
Thanks for reading, and have a wonderful holiday season,
Melanie
If you need help planning your BtoB Content Strategy for 2015, please contact me at www.rembrandtwrites.com.
Author Melanie Rembrandt helps business owners boost sales, awareness and credibility via BtoB content strategy and public relations via Rembrandt Communications, LLC at www.rembrandtwrites.com.
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