-
Relationships Rule in Sales
Is technology distancing you from the people you need to reach most? By Joanne S. Black The Internet and other breakthroughs in ...
Read more... -
Beware the Bad Publicist
Thinking about hiring someone to promote your business? Not all publicists are created equal. Here are some signs of a bad one. By ...
Read more... -
Press Release Relief
Not ready to hire a PR firm but need to get the word out about your company? Here are seven tactics to consider as you write your ...
Read more... -
Publicity Payoffs
Here are five cost-effective ways to put your company on the map – and add to your bottom line. By Melanie Rembrandt Don’t ...
Read more... -
Million Dollar Phone Call
Pick up a million dollars by picking up the telephone. By Renee B. Walkup Robin Blass has been selling real estate for 25 years and is ...
Read more... -
Media Kits 101
Here’s how to create buzz for your business with a well-made media kit. By Melanie Rembrandt Do you have a media kit – a ...
Read more... -
How to Get Publicity
Here’s how to open media doors – without getting them slammed in your face. Plus, 10 things to never say to the media. By ...
Read more... -
Competitive Advantages
How does your company stand out from its competitors? By Rachel Kellogg Do you know your company’s competitive advantages? ...
Read more... -
Business Brochures that Work
Your customer holds your brochure – and your business – in her hands. Here’s how to keep her attention. By Melissa ...
Read more... -
Brand-Aids for Brand Managers
Here’s how to heal your company’s bruised brand. By Joey Reiman Today’s brands play in a tough arena. They have been ...
Read more...
Sales & Communications
-
Fall 2024 Event November 19th, 2024
-
Hello! Holiday Sales Are Here. Are You Ready? November 1st, 2024
-
Pink Program October 20th, 2024
