A Gift To Remember June 29, 2012My FashionOff

If you’re a professional woman who regularly attends company events, chances are you’ve received a pen or plastic cup, branded with a sponsor logo.

These gifts may ensure you are always prepared with a writing or drinking utensil, but they don’t leave a lasting impression.

“A highly personalized corporate gift is always well received,” offers Kris Wittenberg, CEO of SayNoMore! Promotions. “It’s crucial to put thought into it.”

Studies show nearly 2 million professional events are held each year. So the significance of innovative, corporate gifts certainly adds up!

She suggests giving credit cards that allow recipients to sign onto designated sites and receive a customized skin for their favorite electronic device.

For destination events, avoid gifts that aren’t easily packable. Include a paid shipping label for large gifts.

Opt for a portable photo booth alongside your sponsorship table. With attendees waiting in line to strike a pose, you’ll have an ideal opportunity to make your pitch.

With apparel, aim for subtle and elegant branding. A screaming company logo can be a turn-off.

Wittenberg says the key to successful corporate gifts is simply doing it right. “Even something typically thought of as a blah gift, such as a pen, can be fantastic. Make it stand out with a unique feature such as a magnet.”

“And please, make sure it writes!”

Bonus PINK Link: You’ve got their attention! Now up brand awareness by growing your online community.

Have you given or received great corporate gifts?

By Amanda McCoy

“One of the greatest gifts you can give is your undivided attention”
Oprah Winfrey

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