Raw Talent

Of the millions of Americans diving headfirst into their New Year resolutions, 38 percent are challenging themselves to lose weight.

Most of which are women.

As climbing the corporate ladder and analyzing P&L statements becomes easier, maintaining a healthy diet contrastingly grows more difficult.

For that reason, today’s alpha women are simply changing their diets altogether – and going raw.

Consisting of foods (typically fruits, vegetables, grains, seeds, nuts and beans) that have not been heated above 104 to 118 degrees Fahrenheit, raw foodists believe the life-supporting benefits of food are most potent when consumed uncooked.

Raw food institutions, such as the Optimum Health Institute and the Hippocrates Health Institute, cite an average weekly weight loss of four to 15 pounds.

Chef Dina Lauro found that raw food changed her life in more ways than her waistline.

“I couldn’t find anything on the market that tasted good enough,” Lauro tells PINK of her search for raw treats, “It was all so boring.”

So, she created a chocolate chip cookie recipe of her own – raw, vegan, gluten-free and dairy-free.

And, in the age-old spirit of chocolate chip cookie and milk dunking, Lauro affectionately named them Chunkie Dunkies.

After a bit of success at her local farmer’s market, the former credit assistant embarked on her dream of creating a mass market product.

Now available in 10 flavors and sold in over 60 stores, including Whole Foods, she is doing her part to make healthy eating practical and fun.

“Why have the calories if it doesn’t taste delicious?”

Our thoughts, exactly.

Do your New Year resolutions include a raw diet? Tell us!

BONUS PINK Link: Former Cosmo editor-in-chief doesn’t make New Year resolutions. Find out what she does instead!

By Alison Loughman and L. Nicole Williams

“I didn’t always know what I wanted to do, but I knew the kind of woman I wanted to be.” Diane Von Furstenberg

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